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Return to Tiffany is Maison Tiffany’s iconic collection.
Its origins date back to 1966, when Tiffany first began selling key chains with the now famous phrase “Please Return to Tiffany & Co. New York.”
The key chains were assigned a unique registration number, which ensured that Tiffany & Co could trace the keys back to the owner if they were lost.
That’s why Return to Tiffany: because the prestigious Fifth Avenue store would be able to reunite the data through a precise and confidential serial number.
In the fifty years that have passed, the Return to Tiffany collection has made its mark as a symbol of the tradition of craftsmanship, a fundamental pillar of Tiffany.
A Tiffany advertisement showed the perfect gift for Valentine’s Day: a heart-shaped Return to Tiffany tag in 14-karat yellow gold, priced at $11 …
Over time, there have been several evolutions: in 1980, Tiffany debuted the first piece of jewelry incorporating the Return to Tiffany tag, a heart-shaped yellow gold pendant on a necklace.
The collection expanded to an assortment of rings, bracelets and earrings, each with its own personality, all engraved with the emblem reminiscent of Tiffany‘s unparalleled style.
Have you ever happened to lose something?
I’d like you to tell me that you found it or that it was returned to you by some good soul.
According to Article 928 of the Civil Code the delivery of the object found must be made known by publication for two successive Sundays and must remain posted for three days each time.
These seem like archaic concepts now that all kinds of information is disseminated online.
In Japan have a special name for lost or forgotten items: WASUREMONO 忘れ物.
Don’t you find it cute?
For them then, return is a very important issue; they are extremely precise and accurate.
The most commonly forgotten items are:
. cell phone
. bag
. train, bus, metro pass
. wallet
. umbrella
. keys
. electronic cigarette
Keys therefore come long after an object that did not exist in 1966: the cell phone, yet Tiffany’s continues to represent somewhat “the heart of New York.” Or not?
Ah, Tiffany! How luxurious and elegant a brand. Even today their items feel delightful and unique.
True Jaya!
And the thought of Tiffany for me is inseparable from the association with Audrey Hepburn: a symbol of elegance and grace.
Oh, Tiffany! The epitome of elegance, luxury, beautiful jewelry!
Every time I see an advertisement of Tiffany in a glamour magazine, I cut it out and stick it into my “devnik”, my scrapbook.
Tiffany has got excellent designers. They always come out with new ideas. All the pieces look unique.
I also remember the film “Breakfast at Tiffany’s” with Audrey Hepburn, one of my favourite actresses.
FANTASTIC!
I’m very glad you like Tiffany so much and I love this devnik idea!
I used to like a lot to cut out and store clippings too, but I guess your devnik is really artistic!
I do not know whether my “dnevnik” is artistic but I certainly like it, Claudia. It reflects my personal taste.
Olivia underlines a very significant aspect: even the images that we choose or that we collect tell a lot about us.
That’s why I called your dnevnik artistic: you are an artist in combining images, colors and even sounds in a single sensory melody.
Thank you for the compliment, Claudia. You are flattering me.
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